Ellenborough
Park Hotel have harnessed the power of upselling and generated an additional £6,600
in the first 3 months through upsells including room upgrades and in room
purchases thanks to the sleek partnership provided by UpsellGuru and Guestline.
The interface, which is readily available by contacting the Guestline team,
includes features such as automatically sending and receiving upgrade requests
to a hotel’s targeted customers, upgrade bidding and add ons such as breakfast, wine, champagne and chocolates. It is customisable to display the hotel’s brand colours, logos and
the products they want to sell.
In addition, daily transactions in real time are available
so hotels can adjust their selling strategy according to the results and guests
can book reservation add-ons such as breakfast and transportation. The two
companies are now working in close partnership and have the interface in place
with several customers who have reported positive results.
On average, the team at Ellenborough Park receive 70
additional upsell requests per month and the Guestline interface allows them to
automatically send out the email requests and to post the upgrades back into
the PMS.
To arrange a demonstration of the Guestline and UpsellGuru
interface, please contact a member of the team here.
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