Guestline

Guestline are experts in cloud-hosted property management, distribution and digital marketing technologies for the hospitality industry. The solutions enable independent hotels, groups, pub companies and serviced apartments to achieve maximum occupancy at the most profitable rate.

Rezlynx Property Management System

Guestline’s Rezlynx PMS is a fully configurable, PCI compliant property management system to enable any sized hotel or group to manage their bookings and operations efficiently and profitably. It is updated in real-time, and incorporates a comprehensive rate and availability management tool to ensure that revenue is maximised at every opportunity.

Secure Payment Solutions

Our secure payment gateway enables hoteliers to process card payments in a PCI compliant way. Our clients benefit from a safe and secure method of storing and processing credit card details which can form part of the hotel’s overall PCI compliancy policy.

Guestline Support

Offering ongoing UK support 365 days a year, our service commitment goes far beyond just our technologically superior software solutions to deliver outstanding quality and reliability.

Channel and Distribution Manager

Guestline’s Channel Manager distributes your live inventory to a wide range of Online Travel Agencies (OTAs) and the Global Distribution System (GDS), with minimum effort and cost. It can be seamlessly integrated with Rezlynx PMS so that bookings, regardless of their source, flow directly into the PMS without the need for time consuming manual data entry and allocation.

Friday, 8 June 2018

Arrange a demonstration for your hotel and win £100


Guestline is a market leading technology company for hospitality businesses offering a powerful combination of hospitality expertise backed by customer first technology and outstanding service.

Curious as to what else is on the market? Check out Rezlynx and be entered into a draw to win one of three £100 cash prizes! 

Rezlynx was the first integrated cloud platform designed for demanding hoteliers across the globe who want seamless distribution and PMS capability.

Its open API design and Guestline Connect Partner Programme provide easy access to over 350 partners that form part of the Guestline eco system.

Arrange a demonstration of the Guestline product suite here and you could be one of the three winners! 







T & Cs
  •         1 demonstration per person is permitted and must be arranged via this link https://www.guestline.com/guestline-demonstration-win-100.html 
  •         3 random winners will be chosen to receive 1 x £100 cash.
  •         Prize will be delivered within 14 days of announcement.
  •         Demonstration must have been carried out to be eligible.
  •         Demonstrations arranged between 08/06/2018 and 08/07/2018 are eligible.
  •         This competition is open to entrants aged 18 and over only, owning, employed at or consulting for an accommodation provider using    Guestline’s software.
  •         Guestline’s decision is final and we reserve the right to change or remove competition at any time.


Travel Daily Media talk to Matthew Emptage, country manager Thailand for Guestline on becoming the people's choice!

Matthew Emptage is the country manager for Thailand at Guestline – the property management company that has just won the Hotel Tech Report’s People’s Choice Award.

We wanted to know more about his involvement in Guestline and the company’s background and future vision – and to take a look at some of the results that have earned Guestline its latest accolade. Emptage writes:

The company background

Guestline was founded in 1991 and provides end-to-end property management, channel distribution and digital marketing solutions to the hospitality sector. We build, develop and support cloud-based software for hospitality businesses.

Across our portfolio of solutions, we enable owners and managers in hotel groups, independent hotels, serviced apartments, management companies and pub companies to manage bookings and operations both efficiently and profitably.

The product

We pride ourselves on being a leading ambassador of cloud-based technology and promoting the associated benefits.

With cloud-based software, hoteliers are able to enjoy a more flexible, cost-effective solution, remote staff access to key property management system functions, easy deployment and automatic software upgrades.

All of these can improve efficiencies and revenues; this software is flexible and our team is experienced enough to operate very effectively across all of these hospitality segments.

At Guestline, we believe what sets us apart is our recognised seamless technology and commitment to first-class customer service. Guestline Labs, which was launched in 2017, marked our consistent investment in researching new ways in which technology innovation and product development can facilitate clients to operate better and grow their revenues in a cost-effective way.

Our highly experienced teams provide a wealth of knowledge from the hospitality sector and are dedicated to offering worldwide support to empower hoteliers to make effective changes in their use of technology to drive big success in their business.

My involvement

I was involved in a number of IT-based roles after graduating from university in 2006 before joining

Guestline back in 2012 as a 2nd line support engineer. This role helped me to develop skill sets and knowledge, which I see as invaluable and appropriate to my current position as country manager.

Guestline was smaller at the time, with approximately 60 employees; we were located in a small office in Shrewsbury before moving to the Business Park in 2014.  At the same time, an opportunity came up to spend three months in Bangkok, to lead the support and installations for our new and existing customers in Australasia. As the business grew over the next three years, I was promoted to country manager for the Thailand office in June 2017.

Now in its 26th year of operation, Guestline has seen strong growth in the last year with new office openings and expansion in the team so we’re proud that we serve the needs of hospitality-based businesses in a rapidly growing number of countries across five continents.

Growth in Thailand and beyond

This year will see more shifts in the hospitality market and technology landscapes and Guestline are preparing for new technology opportunities.

Our plans to continue our investment in innovating new technology will help deliver greater efficiencies and greater profitability for current and new clients in the year ahead.

The Thailand team works from a new office location in Bangkok, where they work to guide and support hospitality clients throughout the Southeast Asia region.

We are looking forward to furthering global expansion in 2018. We want to continue to position Guestline as an industry leader in providing world-class cloud-based solutions to international hoteliers.

Everything we are doing is designed to enhance and streamline hospitality businesses’ operations to improve the customer journey, make the businesses more profitable, and deliver more efficient operations.

Increasing revenue for clients

The last 12 months have been particularly rewarding for Guestline as the business grew its client portfolio by 20%; we heavily invested in our presence in overseas markets and in our commitment to contributing to new hospitality software innovations.

Our customers recognise our growth and have chosen to use our booking portals 30% more than last year. This has contributed to a total client revenue increase of 49%. We are already seeing a profitable start to 2018 as most recently the company has been commissioned by the boutique and budget chain B2 Hotels to undertake a rapid installation of our property management system, Rezlynx, Guestline distribution and integrations across 33 of its properties.

Hotel Tech Report’s People’s Choice Award

Winning the award is a great accolade to add to our credentials, especially as it was voted for by
customers.  A key part of our own operations and company ethos is our unfailing commitment to delivering and maintaining excellent customer service. Rather than operating as a third party supplier, we take a strong partnership approach to working with our clients to ensure they are fully supported in their operations.

 The property management system is fundamental to maintaining a hotel’s operations so it is essential that not only is it efficient but also used to maximum advantage by all members of a hotel team. Essentially it is mission-critical software so it’s important to ensure it runs smoothly.

Conclusion

Beyond Thailand, we are expanding into new territories that include Benelux, plus Germany, Austria and the Swiss (DACH) markets. In a move to extend business opportunities in Benelux, we also recently announced the arrival of Robert Vogt as director of business development.

As a business looking forward to future growth and expansion of our network and footprint, via new partnerships, it is essential that we increase our global presence and continue to develop new solutions for the hospitality sector. In March this year, we launched the Guestline Connect Partner Programme, which is split into three partner categories: operation, distribution, and guest experience.

Customers will be able to benefit from new interfaces across Guestline’s current portfolio of software solutions, from revenue management to metasearch bidding and upselling opportunities. This is just one example of how we are looking to grow our profile and opportunities for our customers and we are looking forward to continued growth in the future.

Arrange a demonstration of Guestline solutions here


Wednesday, 6 June 2018

Make Tech Investments Wisely - Alan O' Neill, Sunday Independent Columnist

Make Tech Investments Wisely
Every single day, we see example of changes in our world. Whether it’s driven by technological advancements, people and society, by the economy or by political and legislative changes, we have to cope with it. For some industries, this change is hugely disruptive and stressful yet for others it’s a tremendous opportunity. A lot of that has to do with your mindset. Embrace it or resist it, it’s going to happen anyway.
While all of these change drivers are interwoven and impact each other, we have to give special attention to the change driven by technology. Gordon Moore was one of the founders of Intel Corp. In 1965, he predicted that the processing power for computers would double every two years (known as Moore’s Law). Think about the exponential growth we’ve seen such as the comparison between the power of a giant Supercomputer back then and the smartphone of today.
That has facilitated and necessitated the need for specialization of professional services companies who focus perhaps on a technology or an industry to provide specialized support and expertise.
Guestline:
Guestline is one such tech company specialising in Hospitality Software Solutions. They are experts in cloud based property management, distribution and digital marketing technologies for the hospitality industry.
Siloed technology and the absence of coherent and meaningful data are real issues in the hospitality software sector. Hotels tend to have lots of standalone systems that don’t talk to one another and therefore they cannot rely on the accuracy or completeness of data when making business critical decisions. Whereas an efficient Property Management System brings them all together in a way that eases a lot of pain for the hotelier, improves efficiency, saves cost and greatly enhances the customer experience, all done in compliance with data protection regulations.
Clio O’Gara is Country Manager, Ireland for Guestline. “Because we know the industry so well, we don’t just focus on our customers, i.e. the hotels. We also put huge emphasis on knowing the behaviours and expectations of our customer’s customers and integrate them in all we do”. Clio knows the industry inside out having spent many years in marketing roles. She knows the importance of a fully integrated approach.
A classic ‘kitchen table’ start-up company founded 25 years ago, Guestline is now leading the field in Cloud PMS technology available across most of Europe and South East Asia
Challenges with Tech in the Hospitality Industry
Hoteliers have had no resistance to investing in technology to improve their business. That includes accounts packages, programming of TVs in bedrooms and reservations systems. The challenge is more about what technology to invest in. The industry like many others is in a state of flux and confusion given the various technological advances over the years.
Additionally, there is a mine of information at their fingertips. However, in my experience, it is not being exploited in a way that will drive sales and add value. I believe there are three reasons for that. One is that ‘serving guests’ is their core business and therefore their comfort zone; tech is not a natural comfort area. Two, they tend to have many tech suppliers who do not share their data, so they have baskets of what seems like unrelated information. And three, hoteliers don’t always know what actual data is most relevant or indeed what to do with that data.   
Change Tips
Because of the speed of technological change and the dramatic growth in professional services companies, we are all being regularly bombarded with new concepts every day. We might read about them in trade press, see them at exhibitions or be exposed to them through various media. But just like a child in a sweet shop, we can’t have them all. Even my large corporate clients have budgets to work to, so neither can they jump on every band-wagon when it rolls into town.
1.      As a first step, we have to be open to change and listen out for new trends. For example we know for sure that omni-channel is penetrating B2C industries like retail and hospitality. Customers want a seamless experience at all touch-points and we have to explore how we can do that.
2.      When those small tech companies knock on your door wanting to tell you about their expertise, maybe you should find time for them. I know that’s a time management nightmare, but it might just give you a competitive edge.
3.      Acknowledge to yourself that tech is not your core expertise so don’t be embarrassed about not keeping up. But do partner with a key tech supplier that can help you make sense of trends in the industry and your changing needs. For hoteliers, the Property Management System sits at the heart of the business. Guestline are solutions-focused and have the expertise to ensure independent hotels and groups of any size exploit their tech investments to the maximum. That of course requires trust and a long-term partnership.
Summary
Just this week I was in London working with a start-up tech company who are doing truly amazing things in the digital payments and loyalty space. On their behalf, I interviewed several retailers and coffee chains to get their views on how they see the industry changing and what their changing needs are. In summary, I discovered  that their customers ‘don’t know what they don’t know’.
What I meant was that retailers, hoteliers, coffee shops have a core business doing what they do which is usually buying, selling and serving customers. They are neither data analysts or tech experts and therefore can and need to be led by responsible professional services partners. Furthermore, data is just a set of numbers that is of no value without insights being drawn out. Cosying up with the right partner will ensure your tech investment reaps the rewards that you deserve.
Alan O’Neill is the Change Agent. Go to www.alan-oneill.com if you’d like help with your business
For more information on Guestline, visit www.guestline.com 

Thursday, 24 May 2018

University of Birmingham selects Guestline's hospitality technology solutions for new hotel and conference centre

The University of Birmingham has chosen Guestline’s leading hospitality technology solutions for an extensive hotel and conferencing project close to the city centre. The University of Birmingham Edgbaston Park Hotel and Conference Centre is being developed in a quiet corner of the university’s leafy campus, just two miles from the city centre.

The 185-bed hotel and conference facility will be built near to the University’s existing conference facilities off Edgbaston Park Road. This will include the regeneration of Garth House, a Grade II* listed building, and Hornton Grange as part of the work to preserve them for future generations. Garth House, an Arts and Crafts House, was built in 1900, and Hornton Grange in 1928.



The development will sit alongside a newly developed Green Heart, opening in 2019, and the new Sport and Fitness Club, which houses the city’s first 50m pool.

The hotel’s General Manager, Richard Metcalfe comments,
 “We are delighted to partner with Guestline for this exciting project.  We undertook a rigorous process to ensure that we found a business that could match our ambitions for this project and I am confident that in Guestline, we have found that.”

The University of Birmingham has selected Guestline’s fully integrated, cloud based solutions to drive accommodation sales, handle the management of secure payments, provide optimal front of house functionality and to manage event bookings. The solutions include Guestline’s flagship PMS solution, Rezlynx, along with Channel Manager, PCI Manager, Conference and Banqueting Manager and EPoS.
“The University of Birmingham has embraced Guestline’s superior solutions and has selected Guestline technology to take advantage of the benefits that we can bring operationally and financially to the new hotel and conference facility. The University is a very welcome addition to Guestline’s rapidly increasing customer base and we are looking forward to supporting the team during this exciting time of growth and expansion.”

Matt Willacy, Guestline’s VP of Strategic Business 

For more information on Guestline’s solutions, please email enquiries@guestline.com.

For more information about the University of Birmingham Edgbaston Park Hotel, please contact Communications and Stakeholder Engagement Manager Sally Xerri-Brooks on s.b.xerribrooks@bham.ac.uk


Arrange a demonstration here

Tuesday, 8 May 2018

St Pancras Hotels Group partners with Guestline to keep ahead of the game

Guestline has been selected to provide technology solutions to the St Pancras Hotels Group to manage bookings and operations across its six unique destinations located in the heart of King’s Cross St. Pancras.
The independent hospitality group includes The Megaro Hotel, Megaro Eatery, Megaro Bar, The California London, St Pancras Meeting Rooms and The Gyl (launching January 2019). Guestline’s solutions will help the group centralise operations and automate processes to ensure they remain ahead of the game in such a fast-paced environment.

The group were impressed with Guestline’s commitment to innovation with regular product upgrades and in-house development that could respond and deliver on their bespoke requests.
‘We persistently and enthusiastically seek innovative ways to ensure we are constantly improving and evolving as the market demands.
Having been released from the claws of a larger system operator after several years, we had to deliver on our promise to our team that they would have the technical tools and know-how they needed to be great ambassadors and hosts.

Guestline was that choice. Whilst not as gritty and provocative as us, the ease of their hotel systems and the intuitive interface is helping us to continue to rock’n’roll all over Kings Cross, and the surrounding hood!’
Christian Kaberg, Group Operations Director at St Pancras Hotels Group
The group have ambitions to grow their portfolio too, so the technology they install today needed to be future proofed and flexible to scale up when the company expanded.

Tanya Stallard, Business Development Manager at Guestline added, ‘We have worked closely with the group and have developed a close partnership with them to ensure their individual needs are met.

With our solutions, they will be able to streamline and integrate processes across their range of unique places to work, rest and play to deliver on their high standards of customer service and keep up with the evolving and dynamic location of St Pancras.’

For more information on Guestline's cloud based property management system Rezlynx, click here 

Thursday, 5 April 2018

MyHotelBreak Partnership With Guestline – It’s a Win-Win!


MyHotelBreak partnered with Guestline back in early 2017 and since then the relationship has gone from strength to strength.
   
Working with Guestline’s Channel Manager, MyHotelBreak streamlines the process of administrating rates and availability. Having all bookings, room stock and deals under one roof not only enhances the operational aspects for hotels working with MyHotelBreak – it delivers much more. Guestline’s Channel Manager distributes a property’s live inventory to a wide range of Online Travel Agencies (OTAs) and the Global Distribution System (GDS), with minimum effort and cost.


Streamlining the channel management process by allowing you to control rates and availability from a single real-time source, removes the requirement for room allotments and manual adjustments on an individual channel basis. Seamlessly integrated with Rezlynx PMS it enables bookings, regardless of their source, to flow directly into the PMS without the need for time consuming manual data entry and allocation. MyHotelBreak now has 20% of its hotel portfolio connected through Guestline’s channel manager and that is steadily growing every month.

“Our partnership with Guestline has gone from strength to strength. It has assisted in business growth by helping us easily take on new hotel partners and, even more importantly, to be able to deliver better and more efficiently for our existing hotel partners. The two-way connection allows hotels to easily load rates, availability and packages on our website, whilst receiving bookings directly in to their reservations systems. This has almost nullified the amount of over-bookings and also allowed us to help the hotels maximise sales by having real-time availability. It’s great to see the hard work paying off as more and more hotels are reaching out to us to help them fill their rooms when it is needed most”.
          Mark Simpson, MyHotelBreak website manager

MyHotelBreak launched their revamped site at the start of 2018 with its main aim of introducing a better user-experience on mobile as well as enhancing conversion levels – this is already reaping great rewards with conversion levels showing a 20% increase already. Significant investments in improving technologies through partnerships with Guestline and the new website is a commitment by MyHotelBreak to offer the best possible experience for customers and the latest digital marketing techniques available to assist hotels, giving the excellent opportunities to target consumers during low and shoulder season.

For more info on MyHotelBreak visit the website here

Friday, 23 March 2018

Top five tips for getting the most out of your website


When it comes to successfully running a hotel, there’s a lot to juggle if you’re going to keep guests every bit as happy as the revenue team. These days, on top of welcoming guests, and maintaining the highest level of customer service to build their loyalty, it is important to keep an eye on how your website is performing to stay competitive.

Guestline, who have partnered with Journey, to deliver a range of website solutions and digital marketing technology to its customers have compiled these tips for hoteliers to get the most out of their website -

1.       Keep your content fresh
The key to keeping your website search engine-friendly is to avoid duplicated phrases and to ensure you never plagiarise from other sites. When you’re short on time a simple cut and paste job across different sections might seem like the easiest solution but by doing that you’ll risk being penalised when it comes to those all-important search engine rankings, who will disregard all but the most authoritative version. Original copy and carefully reworded content that is relevant to each section is therefore a must.

2.       Choose your images carefully
A picture may be worth a thousand words, but it might cost you a lot more if you don’t double check the copyright requirements before publishing it. It’s important to remember that just because you’ve seen a photo online or it’s come up in a Google search, that doesn’t mean it’s free for you to use. If you know the photographer, always make sure they’re happy for their image to be used on your website. And, if you don’t or your budget doesn’t stretch as far as their price tag, there are a number of websites offering access to free stock images under the Creative Commons license– sometimes in exchange for a photographer credit. Alternatively, when searching online, filter your results by usage rights to ensure you stay on the right side of the law.

3.       Don’t overcomplicate your home page
Whilst your home page may be the first thing a lot of your visitors see, it’s important to remember that many people will arrive on other areas of your site first depending on what they’ve searched for and how well you’ve optimised your various sections. The job of your homepage is to give people a topline overview of the information they can expect to find across the site in a simple and easy to navigate manner.

4.       Ensure your site is mobile-friendly
With over half of website traffic currently coming via mobile devices, it stands to reason that visitors expect websites to work as well on their smartphone as on their computer. The rise of more responsive website design means it’s no longer necessary to invest in a separate mobile site, which can risk penalising your search engine results. By making sure your website can adapt to the device on which it is being viewed, you can avoid any potential frustration from potential guests.

5.       Get your head around headers
Not only does having the right header give clarity to visitors over what they’re about to read, but a heading can make or break how search engines look at your page. So it’s especially vital that you understand how to use them correctly. The right HTML tag helps search engines understand how content is prioritised on your page, so it’s important not to ignore the systems put in place by your developer just for aesthetic reasons. In a structure that is not dissimilar to a newspaper layout, heading 1 (H1) tends to be the page title so must only be used once. The other sub-heading types usually need to be used in order to guide the reader, make the page navigation simple to follow and ensure the site is correctly indexed by search engines.

For more information on Guestline’s website solutions please visit https://www.guestline.com/websuite-signup.html

Thursday, 22 March 2018

Hotels seeking direct bookings should give customers ‘no excuse’ to leave websites

Ben Ireland, Deputy news editor at Travel Weekly and Travolution reporter recently attended one of Guestline's Connect events in London and summarises his findings below;
Hotels should give customers “no excuse” to leave their payment pages by removing any offers or barriers to confirmation if they want to drive direct bookings.

A panel of online hospitality marketing experts hosted by tech provider Guestline debated how hotels can increase direct bookings at the Bulgari Hotel in London on Thursday.

Satyan Joshi, business leader at Google’s Hotel Ads encouraged hotel managers to book their own properties as if they were a customer and said upselling should come after booking is confirmed to prevent it putting customers off.

“When [customers] are in a position to give you their money, don’t give them an excuse to leave [your hotel’s website],” he said. “Don’t show them offers on your payment page.” As an example, he added: “If I’m asked if I have a voucher code, I’m going to go and look for one. That takes me away from the hotel website and I could end up booking elsewhere.”

Simon Bullingham, chief executive of hotel digital marketing agency Journey, agreed that pre-stay emails should come after booking confirmation, and insisted they should be relevant and add value. “Take away all the nonsense,” he said. “Make sure the experience is as close as possible as it will be in the hotel.

“As hoteliers, your product and your staff is your biggest selling point over OTAs, which are all about conversion. But remember, you don’t have your staff on your website.”

Bullingham said his company’s research showed that direct bookings cost hotels between 7-8% of the customer’s price in marketing but said selling indirectly, such as through online travel agents, is more likely to cost between 15-20%.

“If you don’t own your customers they will keep booking with OTAs,” he said. “Yes, OTAs do a good job of offering choice. What hotels need to do better is capturing those potential guests who come on to their website.”
He added that between 60-70% of those who view a hotel’s website leave to book elsewhere or via an OTA.

To combat that, he said hotels need to target people who make “emotional purchases” on impulse by offering a simple booking process and “great imagery”. “The longer they leave it, the more calculated their booking will become – and calculated bookings are driven by price,” he added.
Bullingham said there are a number of third party technologies, such as “exit tools” and price comparisons that can be deployed by hotels to combat people leaving by guaranteeing them the best price direct.

But Joshi said: “The hard bit is getting noticed and becoming part of the consideration. People in Europe and the US are not necessarily brand loyal. Inspiration comes in all different ways, but it tends to be via mobile. If you are not there you are not going to be searched for later on in the journey when people make a decision on their booking.”

Sofia Tappa, general manager at Revinate, said good reviews help hotels stand out.
“Guests are four times more likely to book a certain hotel with a higher ranking if the price is equal,” she said. “And they are 75% more likely to pay a higher rate for hotels with a higher ranking.
“Independent hotels can make the difference when battling the bigger brands on reviews.”
She also suggested hoteliers segment the booking journey and use AI to personalise parts of the process in which they know they can add value.

Andrew Metcalfe, Guestline’s chief technology officer agreed, adding: “Make sure you add value in your follow-up emails.”
He said hotels should emulate airlines’ post-booking marketing by giving useful information such as ‘how to get here’ maps as well as adding a “by the way we sell…” to the message.
He encouraged hotels to move people away from OTAs’ own pre-stay emails by making theirs better. “If you do that you can convert those OTA bookings to direct,” said Metcalfe.

The panel all warned against over-personalisation to the point of it becoming “creepy” and agreed new data protection laws (GDPR) will help reduce that sort of marketing.
Tappa also added caution over focussing on too many direct bookings, insisting a balance between direct and indirect was important.

“The ultimate goal is not getting more direct or indirect [bookings],” she said. “The ultimate goal is to get the most possible out of each booking.”

This article originally appeared on Travolution

If you missed this Connect event, complementary tickets are available for Connect Conference Tewkesbury with the focus on how to drive bookings and enhance the guest experience through technology. Guest speakers on the panel include GuestRevu, UpsellGuru, Google, Journey & IDeaS. Book your place here 

Monday, 26 February 2018

In the hot seat with Lindsey Holland – Director at Second Nature Hotels

A career in hospitality is not for the faint hearted, but as everyone will tell you, it is one of the most rewarding industries you can work in, if you get it right! Following a successful career within the sector, Lindsey decided to brave the world of owning & running her own property - Cleeve Hill House Hotel.


Name – 
Lindsey Holland

Hotel (include website address) –
Cleeve Hill House Hotel (www.cleevehill-hotel.co.uk)

What made you want to purchase Cleeve Hill House Hotel?
The views!
I wasn’t particularly looking for a hotel in any particular location, but when I saw the outside of the hotel (I always wanted a building that was old enough to have a story), alongside the feeling of just being at home when I came through the front door and then the stunning views across to the Black Mountains and the Severn Valley it all just seemed the perfect opportunity.

Have you always wanted to be a hotel owner?
Yes….although I’ve not always known how or when. Having been in the industry my whole career and loving it,I knew that at some point I’d want to do things in my style rather than reporting to an owner; I just didn’t know how it would happen.

What are the top 3 things on your wish list for your property?
At the moment having only been in the hotel for a month my top 3 alter daily! Currently I’d say that heating and hot water would be top of the list. I’ve got ground analysis happening at the moment to see just what the foundations are like, and how good the ground is underneath, so number two would have to be a good result! Finally, I want the hotel to be restored to its original beauty and reach its maximum potential. This might take a lot longer than I originally estimated but I’m determined to make that wish come true.

Describe your job in a nutshell – 
I do everything! 13 bedrooms to clean, fix, sell, paint and grounds to landscape… my job is pretty diverse at the moment.

What’s sets your hotel apart from the rest? – 
It’s location; I’m the highest hotel in the Cotswolds so it’s scenic and peaceful and yet only 15mins from the heart of Cheltenham which has a great theatre, every high street shop you could ask for and some gorgeous restaurants to dine in. Oh, and I’m only 5mins from the Racecourse!

What’s your favourite thing to do in? – 
Walking; the Cotswold Way runs past my back door and it’s great to get some fresh air and a different perspective on the day. I love running so am working on getting my off-road running shoes so I can get back to that soon.

What are the first 3 things you do when you come to work?  
Living on site means my day starts in a very different way to any previous routines I’ve had. At the moment, whilst I’m in the renovation stages, it can vary from being up to let electricians in or grabbing some breakfast whilst replying to reservation enquiries. I’m fast realising that from the moment I wake up to the moment I go to sleep it’s very easy to spend all my time working on the hotel, so trying to make sure I get time for myself either first thing in the morning or during the day is something I’m trying to do!

If you weren’t working in the hospitality industry, what would be your dream profession?
Couldn’t even answer that one! I never feel like I’m at work, I love my job and my industry and feel very grateful I have never had that dread of going to work. I’d be too worried in another career that I wouldn’t be as happy! I certainly don’t think I could ever sit at a desk all day…

What’s been your career highlight so far? 
I think I might be on the verge of it!

If money were no object what would you have at your hotel? 
Total refurbishment now! I’m having to pace the work levels due to the hotel needing so much structural change so I can’t really strip the rooms and public areas as much as I’d like to. The dream of being able to just pull out all the 80’s and 90’s fixtures and fittings and carpets etc and go full steam with my décor aims would be amazing.

What’s the most embarrassing thing you have done at work? 
I embarrass myself almost on a daily occurrence at the moment. I’m on a very steep learning curve when it comes to the technicalities of building, subsidence, electrics, plumbing, boilers etc. I have to ask the questions to ensure I understand everything, and the people I’m working with are answering, but I do wonder if they think my questions are obvious sometimes!

What’s your guilty pleasure? 
Making a drink and sitting staring at the view from my lounge. Sitting seems a guilty pleasure at the moment so taking 10 to just enjoy the reasons I moved here is very indulgent!

If you could skip to the future what would you do?
I wouldn’t… It’s really hard work at the moment but I wouldn’t miss any of it. I’m learning so much and meeting some amazing people along the way. Every day is a new voyage and I wouldn’t miss out on that!

If you could describe yourself as a cocktail which one would you be and why? 
I think daily I vary from an over the top and sweet Pina Colada to a delicious but more serious Old Fashioned. I am sure there’s a dash of a Silver Bullet on occasion too!

What would you do if you won the lottery this weekend? 
Call the most amazing designer I know and tell them we can go for gold with the hotel. Then maybe sneak a weekend in Iceland in; I visited last year and am so keen to go back and explore further.

One piece of advice for new comers to the hospitality industry?
Don’t give up! It can be hard, the hours are usually long and it’s not always easy to find the right fit at the beginning, but hang in there, find a mentor and keep trying different places and different employers until you find the one that works for you.

If you have that passion for making a difference to someone’s day, evening, weekend, whatever it might be then there will be somewhere out there that is the right fit for you!

Final say: Any special offers, insights or promotions to tempt our readers to your hotel?

Watch this space! At the moment it’s a bit of a working project but I’m determined that it will be very special just as soon as I can make it happen!

Friday, 23 February 2018

Guestline expandiert in den deutschsprachigen Markt


Das globale Hospitality-Software-Unternehmen Guestline expandiert in den DACH-Markt. Pünktlich zur ITB (7. bis 10. März in Berlin / Halle 7.1c, Stand 112) wird der Experte für cloud-basiertes Property Management, Vertriebs- und Online Marketing-Technologien für den Hospitality-Bereich seine Lösungen in deutscher Sprache zur Verfügung stellen sowie mit einem entsprechenden Vertriebs- und Supportteam vertreten sein. Vom neuen Standort München aus bedient das Team künftig unter der Leitung von Geschäftsführer DACH Mirko Behnert die Märkte Deutschland, Österreich und die Schweiz.

Mit Wolfgang M. Neumann, dem ehemaligen Vorstandsvorsitzenden und CEO der Rezidor Hotel Gruppe, ergänzt zudem ein weiterer ausgewiesener Branchenexperte das globale Guestline-Team. In seiner Rolle als Strategic Advisor des Vorstands wird seine Expertise die Expansion des Unternehmens in neue Märkte, insbesondere in die DACH-Region, unterstützen. „In der aktuellen Marktsituation, mit schneller werdenden Entwicklungszyklen und einem sich imminent wandelnden Recherche-, Kauf- und Buchungsverhalten der Gäste, geht es für Hoteliers nicht mehr nur darum, eine moderne Backend-Technologie einzuführen. Es geht vielmehr um eine ganzheitliche Optimierung der gesamten Geschäftsprozesse. Software-Anbieter müssen hier als strategische Partner auftreten und die nötige Erfahrung und entsprechendes Wissen um die Herausforderungen der Hotellerie-Branche mitbringen – und zwar vom Management bis hin zum Service Agenten. Nur so können wir den bevorstehenden Change Prozess bestmöglich begleiten“, kommentiert Strategic Advisor Neumann die Expansion.

„Die Branche steht vor einem großen Technologie-Generationenwechsel. Bestehende, lokale, unflexible Lösungen können mit den Herausforderungen und der Geschwindigkeit der Digitalisierung nicht mehr mithalten. Wir sind daher der festen Überzeugung, dass jetzt der richtige Zeitpunkt ist, um Hospitality-Betriebe auch hierzulande mit unseren Cloud-Lösungen auf die nächste Stufe der Digitalisierung zu heben und ihnen die nötige Flexibilität für kommende Herausforderungen an die Hand zu geben“, sagt Andrew McGregor, CEO von Guestline. „Vor lauter Digitalisierung dürfen wir dabei jedoch den Faktor Mensch nicht vergessen. Das gilt auch und besonders im Gastgewerbe. Daher stehen wir den Unternehmen im DACH-Raum auch vom Start weg mit Rat und Tat, mit lokalem Kundenservice und fachlicher Expertise als strategischer Partner zur Seite – denn dafür schätzen uns unser Kunden besonders.“

Guestline ist seit 1991 am Markt und setzt bereits seit 2002 ausschließlich auf eine cloud-basierte, modulare und flexible Plattform-Architektur, die von über 2.000 Kunden weltweit eingesetzt wird. „Hoteliers orientieren sich auch in DACH-Markt mit ihren Vertriebs- und Managementprozessen zunehmend in die Cloud und brauchen dazu einen erfahrenen Partner für diesen Prozess. Guestline vereint langjährige Erfahrung in der Zusammenarbeit mit Kunden, gerade auch in unserem Heimatmarkt Großbritannien, mit lokaler Marktkenntnis und einem tiefen Verständnis für Software-as-a-Service-Prozesse und Cloud-Ökosysteme in unserer Branche. Damit bieten wir die richtige Kombination, um auch im deutschsprachigen Markt ein starker Partner für die Unternehmen und schnell einer der relevanten Player zu werden“, sagt Mirko Behnert, der den Aufbau der DACH-Niederlassung verantwortlich zeichnete.

Der Einstieg in den deutschsprachigen Markt folgt den jüngsten Expansionen des Unternehmens in die BeNeLux-Länder, Irland und Thailand.

Weitere Informationen finden Sie unter Guestline.com. Gerne stehen die Kollegen von Guestline auch für Gespräche auf der ITB, vom 7. bis 10. März in Berlin, zur Verfügung. Sie finden Guestline in Halle 7.1c am Stand 112.


Über Guestline

Guestline bietet cloudbasierte, skalierbare Hospitality-Softwarelösungen für das Property Management, den Vertrieb und das digitale Marketing. Betreiber von Hotels jeder Kategorie sowie professionelle Apartment-Betreiber (Serviced Apartments) können damit die Prozesse in ihren Unternehmen optimieren und ihre Auslastung und somit ihre Umsätze steigern.

Das Produktportfolio von Guestline beinhaltet u.a. die Property Management Software Rezlynx PMS, Komponenten für Konferenz- und Bankettbuchungen, Online-Buchungen und Bezahlvorgänge, einen Channel Manager für den optimierten Vertrieb über OTAs und andere Distributionskanäle sowie eine WebSuite für digitales Marketing.

Guestline wurde 1991 in Großbritannien gegründet und zählt derzeit über 2.000 Kunden in 25 Ländern.

Mehr Informationen finden Sie unter www.guestline.com



Pünktlich zur @ITB in Berlin expandiert Guestline in den deutschsprachigen Markt. Mit dem Start in Deutschland, Österreich und der Schweiz setzen wir unsere europäische Expansion fort und geben gleichzeitig eine neue Führungsposition bekannt. Zu finden sind wir auf der ITB in Halle 7.1c, Stand 112. Gesprächstermine gibt es hier oder über guestline@oseon.com.

Wednesday, 14 February 2018

Ellenborough Park Hotel drive additional revenue through UpsellGuru and Guestline interface

Ellenborough Park Hotel have harnessed the power of upselling and generated an additional £6,600 in the first 3 months through upsells including room upgrades and in room purchases thanks to the sleek partnership provided by UpsellGuru and Guestline.

The interface, which is readily available by contacting the Guestline team, includes features such as automatically sending and receiving upgrade requests to a hotel’s targeted customers, upgrade bidding and add ons such as breakfast, wine, champagne and chocolates. It is customisable to display the hotel’s brand colours, logos and the products they want to sell.

In addition, daily transactions in real time are available so hotels can adjust their selling strategy according to the results and guests can book reservation add-ons such as breakfast and transportation. The two companies are now working in close partnership and have the interface in place with several customers who have reported positive results.

On average, the team at Ellenborough Park receive 70 additional upsell requests per month and the Guestline interface allows them to automatically send out the email requests and to post the upgrades back into the PMS.

To arrange a demonstration of the Guestline and UpsellGuru interface, please contact a member of the team here.

For more information on UpsellGuru visit the website www.upsellguru.com

Monday, 12 February 2018

Book your place on Guestline's free Roomlynx webinar for Guestline users

Book your free webinar place now and find out more about:

· What green, amber and red lights mean

· How to deal with amber and red lights

· Understand warning triangles


Difference between interface types

· PMS Interface

· Q&A session
 


If you are a...


· Daily user of Guestline Distribution

· Revenue Manager

· Reservation Manager

...then this is the webinar for you! Book your place, now -  Thursday 22nd February 2pm -3pm


Click here to book your place

Thursday, 25 January 2018

In the hot seat with Colm Daly – General Manager at Glen Eden Hotel

It is no secret that a hotel’s secret weapon is the team behind the scenes, the individuals that go the extra mile to satisfy the guests and leave them wanting to return. In this interview, we find out more about Colm, who went from collecting glasses at 16, to General Manager before the age of 30!

What are the top three things on your wish list for your property?
To have a successful opening year, to gain a four star status, and to set the tone for excellent customer service.

Describe your job in a nutshell –
Overseeing the whole hotel operations, planning and organising to ensure that the needs of the business are met as per the director’s requests.

What sets your hotel apart from the rest?  
The hotel sits adjacent to the World-renowned and Award Winning Belleek Pottery, elements of which can be viewed throughout our hotel. As well as this, what really set us apart is the professional, personable and exceptional service each guest will receive from the moment they arrive, whether it is a guest dining, staying, or enquiring.

What is your favourite thing to do?
Walks around the beaches in Donegal, which are on my doorstep, the perfect way to unwind.

What are the first three things you do when you come to work?
Grab a large cup of coffee, check on my team and how their day is going, ensure we are prepared for the day ahead.

If you were not working in the hospitality industry, what would be your dream profession?
This is my dream profession, I started working in Hospitality at the age of 16 collecting glasses and 14 years later, I still have the same passion and drive for the industry.

What has been your career highlight so far?
Becoming a GM before the age of 30 in the same hotel that started my hospitality career 14years ago, after many memorable hospitality experiences in Belfast, Florida and beyond.

If money were no object, what would you have at your hotel?
Award winning luxury spa and resort overlooking the Lough

What is the most embarrassing thing you have done at work?
Slipped on the dancefloor when guests were having their wedding breakfast, thankfully no glasses where dropped & I did get a large cheer!

What is your guilty pleasure?
Red Wine & charcuterie boards.

If you could skip to the future, what would you do?
What is the rush! Life is too short to be wishing time away. I intend to continue enjoying the rollercoaster ride that is my life.

If you could describe yourself as a cocktail which one would you be and why?  
Chilli Chocolate Espresso Martini – I’m fiery, wide awake, ready for what life throws at me, and I’m a little sweet when I need to be.

What would you do if you won the lottery this weekend?
Travel the world, open my own luxury resort, take care of my family and close friends.

One piece of advice for newcomers to the hospitality industry?
Be ready for tears, tantrums and seeing your co-workers more than your family, but with the right team by your side, you will enjoy going into work each morning.

Final say: Any special offers, insights or promotions to tempt our readers to your hotel?

Keep up to date with our website for our special opening offers at www.glenedenhotel.com

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