Having an editable CMS enables hoteliers to upload special offers and events as and when they happen – all in an instant. Imagine the scenario…there’s a festival being hosted and tickets have just been released, within 10 minutes you can have a specific landing page available with room booking details directing all guests to your online booking platform. Pair this with a successful e-mail campaign (see our previous blog) and hey presto, you are one of the first property’s with availability being advertised as and when the details are released! Not only will you potentially avoid agency fees for every change, but it will help maximise revenue opportunities at all times.
An easy to use, intuitive and functionality-rich CMS is now on most hoteliers wish list, is it on yours?