Guestline

Guestline are experts in cloud-hosted property management, distribution and digital marketing technologies for the hospitality industry. The solutions enable independent hotels, groups, pub companies and serviced apartments to achieve maximum occupancy at the most profitable rate.

Rezlynx Property Management System

Guestline’s Rezlynx PMS is a fully configurable, PCI compliant property management system to enable any sized hotel or group to manage their bookings and operations efficiently and profitably. It is updated in real-time, and incorporates a comprehensive rate and availability management tool to ensure that revenue is maximised at every opportunity.

Secure Payment Solutions

Our secure payment gateway enables hoteliers to process card payments in a PCI compliant way. Our clients benefit from a safe and secure method of storing and processing credit card details which can form part of the hotel’s overall PCI compliancy policy.

Guestline Support

Offering ongoing UK support 365 days a year, our service commitment goes far beyond just our technologically superior software solutions to deliver outstanding quality and reliability.

Channel and Distribution Manager

Guestline’s Channel Manager distributes your live inventory to a wide range of Online Travel Agencies (OTAs) and the Global Distribution System (GDS), with minimum effort and cost. It can be seamlessly integrated with Rezlynx PMS so that bookings, regardless of their source, flow directly into the PMS without the need for time consuming manual data entry and allocation.

Friday, 9 September 2016

Delivering successful e-mail campaigns in the hospitality sector


Following on from our previous blog on digital marketing, we thought it would make sense to focus on the next top area of interest – E–marketing.
Successful e-marketing can really boost a hotels occupancy, revenue and reputation and drive a steady flow of direct bookings through to a property. With 79% of people using their smartphones to read email (that’s a higher percentage than people that use a smartphone to make phone calls!), email marketing is as popular as ever.
Having a responsive e-mail campaign platform is no longer an added extra but a necessity. 71.2% of people will delete an email immediately if it does not display correctly – hoteliers must ensure they are catering for the target audience, maximising potential reach and utilising all tools made available to them through various marketing platforms.
Once you have a responsive e-mail campaigner, it’s time to really thing about your strategy. What content you will be sending out, what’s the call to action and what’s the desired affects you would like it to have? Email marketing is a very successful and effective way to build guest loyalty, to encourage repeat bookings and to strengthen your brand reputation - use this medium to distribute special offers, new packages and to stay in contact with your past, present and future guests.
Automation of pre and post stay emails saves time, allowing you to concentrate on other revenue sources across the property. By using email to drive traffic to your website (which after reading our blog on ‘first impressions’ should now look amazing!) you are one step closer to securing the booking.

**** Guestline’s WebSuite digital marketing solutions has been launched with fantastic results. Our mobile enabled web design services and email campaign platform is the perfect solution for your hospitality digital needs. Arrange a demonstration here. ****

Tuesday, 6 September 2016

Win one of 5 Hotel Chocolat Hampers with Guestline


It has been a busy few months over at Guestline’s head office with the official launch of our new digital marketing solutions and excitingly, our brand new website – www.guestline.com.

The team have worked hard to deliver a dynamic, easy to navigate and engaging website and although we may be biased, we love it! To celebrate this milestone, we would like to give you the chance to win one of 5 Hotel Chocolat hampers – delivered straight to your door in exchange for your feedback on the new site.

Do you like the colours? Is it easy to navigate? Let us know in one of the following ways and you could be receiving a chocolaty treat very soon!

Tweet us with #GuestlineWebsite @Guestline **Insert feedback**

Follow Guestline on Twitter and retweet the pinned tweet, replying with your feedback

Like the Guestline Facebook page and comment on the competition post

Head over to Instagram, follow Guestline and comment on the competition post

Find Guestline on LinkedIn here and comment on the competition post with your feedback

Comment below on this blog

You can enter on as many of the social platforms as you like, the more ways you enter, the better your chances at bagging the hampers.


We also design and develop engaging websites for the hospitality industry that are proven to increase the conversion of visitors into bookers. Check out our digital marketing solutions here


T & C’s
The competition will run from Tuesday 6th September 2016 – Tuesday 13th September 2016.
Winners will be announced within 1 week.
This competition is open to UK entrants only, aged 18 and over.
Guestline’s decision is final and we reserve the right to change or remove competition at any time. No cash alternative.
Good Luck!

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